Content Command Center

Trading heavy silence for pajama comfort — one editorial operating system turning MVP data, pitch-deck evidence and the First Listener framework into ready-to-publish assets.

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Editorial Dashboard

Live snapshot of everything this system has generated for Pajama Conversations, computed straight from the calendar and asset library below.

Total Content Assets
Carousels
Static Posts
Reel Scripts

LinkedIn Long-Form

10

Articles ready for LinkedIn, Facebook Notes, and website blog syndication.

Publishing Cadence

  • Facebook & Instagram 5×/week
  • LinkedIn (articles) 2×/week
  • Reels / Shorts 3×/week
  • Website blog 1×/week

Pillar Distribution — 30 Days

Home / 30-Day Calendar

30-Day Content Calendar

Every day is tagged to a pillar, audience, funnel stage and source asset. Tick the box as each piece goes live — your progress is saved in this file automatically.

DayPillarPlatformAudienceFunnelFormatObjectiveSource AssetLive
Content Pillars

The Four Pillars

Every asset in this system is tagged under exactly one pillar. Together they build trust with youth, credibility with institutions, and the case for partnership.

Pillar 1

Awareness & Education

Job: build trust with youth and campuses. Translates Look–Listen–Link, the "fixing instinct," and emotional regulation into plain, human language.

  • Mental health literacy & peer support basics
  • Emotional regulation and listening skills
  • Naming the "fixing instinct" youth already recognize in themselves
  • Youth emotional safety in schools and tambayans
Pillar 2

Proof & Credibility

Job: build credibility with institutions. Turns MVP simulation data, LPYDC recognition and pilot findings into shareable evidence.

  • MVP results — 85.7–91% readiness across cohorts
  • Research-backed insight from PFA, MHFA, RA 11036
  • Pilot findings from SLSU–Maasin City Campus
  • LPYDC finalist recognition & program outcomes
Pillar 3

Partnership Invitation

Job: build the case for partnership. Speaks directly to schools, LGUs/SK offices and DOH-aligned professionals about hosting or co-funding a pilot.

  • Campus partnerships & Teen Hub hosting
  • LGU / Sangguniang Kabataan collaboration
  • Safeguarding consultation invitations
  • Volunteer & institutional support asks
Pillar 4

Community & Behind-the-Scenes

Job: build trust with youth and campuses through human faces. Shows the team, the volunteers, and the program's real development journey.

  • Team & founder voice — Trisha Mae Llagas, RSW and Sebastian Ferrera
  • Volunteer and youth-leader spotlights
  • Program development journey, June 2025 → 2030+ roadmap
  • Pajama Talks event moments
Production

Daily Content Queue

Production-ready assets, fully specced to the template: metadata, main creative, pubmat copy, format breakdown, caption, hashtags and repurposing notes. Click a card to expand.

Production

Weekly Campaigns

The 30-day calendar rolls up into four campaign weeks, each with a single throughline.

Production

Monthly Theme

One sentence that should be true of every asset published this month.

This Month

"From MVP to Movement"

We spent Month 1 proving the First Listener Model works. This month we show our work — the data, the gaps we're honest about, and the invitation for schools and LGUs to build the next phase with us. Every post answers one implicit question: why should you trust untrained-but-caring youth to be a safe first response?

Production

LinkedIn Articles (10)

Long-form pieces for LinkedIn, Facebook Notes and the website blog. Professional, accessible, evidence-led — written for guidance counselors, LGU officers and DOH-aligned readers who have never heard of Pajama Conversations.

Systems

Source Asset Tracker

Every raw document feeding this content system, what it's good for, and where it stands.

AssetTypeKey InsightContent OpportunitiesStatus
Systems

Repurposing Matrix

One source asset, eight outputs. This is how the MVP Simulation Evaluation Report alone becomes a week of content.

MVP Evaluation
Report
Systems

Outreach Support Content

Copy-paste templates for partnership conversations — tuned per audience.

Systems

KPI & Publishing Tracker

Editable tables — click any cell to type. Saved automatically to this file's local storage on your device.

Weekly Metrics

WeekReachSavesSharesCommentsLink ClicksPartnership Inquiries
Changes save automatically as you type.

Monthly Review

FieldNotes

Pajama Conversations Content Command Center · Built for Trisha Mae Llagas, RSW & Sebastian Ferrera · "Because sometimes, the most important support system is not the most complex one — it is the one already closest to the conversation."